Throughout her career, Jade Pearn has demonstrated she can innovate the way mobile is utilised to provide an exceptional customer experience. She is currently the product owner of Apps at M&S and will be sharing her insights gained from her experience at this leading retailer to help you improve your app loyalty.

As Head of Clarks’ European eCommerce team, Dave has successfully launched 5 international websites and is fully responsible for P&L, driving on going growth and opening new eCommerce channels in Europe. Additionally, he is responsible for online strategy covering the 5 year plan for Clarks Europe region. He leads a team of 15 people, based in Europe, covering digital marketing, content, online merchandising, operations and project management. Dave will explore how to understand your customer journey and be truly customer centric.

Emma oversees the online search to book experience for Thomas Cook. As part of Thomas Cook's digital transformation she is tasked with delivering creative online solutions to the experience of searching, customising and paying for a holiday. Previously, Emma has played an integral role in Visa Europe’s strategic programme to develop a digital wallet, as well as working across a range of industries in using data and business intelligence to deliver brilliant customer products. Passionate about the ability of technology to transform community reach, engagement and profitability of arts, artists and galleries, out of hours she sits on the board of the Brixton Pound, Britain's first local city currency, and does pro-bono consultancy for arts, artists and galleries.

Since the launch of the new and improved thetrainline.com app, David Slocombe has been focused on optimising the app experience to add real value to customers. Interestingly, in addition to his leading role at thetrainline.com, David is the Founder of Heads Up London - the UK's largest wearable technology forum, that attracts more that 100 monthly attendees. He is a true mobile titan and will be sharing his wealth of insights.

Imran Younis is an award winning User Experience Designer and international speaker. His career spans over 15 years, producing great user experience strategies for worlds class brands and fortune 500 companies. He has helped teams build great products, based on understanding their users in public, private and startup companies.

Interim Director working with Barclays – Israel has extensive experience partnering with senior executives within some of Europe's biggest financial services brands to shape and drive strategic transformation in the digital space. Israel has collaborated with Barclaycard (Digital Payments) EE and MasterCard to deliver the UK's first commercial contactless payment solution for Android smartphones using NFC technology. In the last year, Israel has built a transformation programme team within Digital Banking at Barclays. Their mission is to create a new, seamless, customer experience, one where digital meets bricks and mortar, in the high street branch, allowing customers to stay in their channel of choice when opening new products. Israel is the perfect person to tackle forward thinking transformation.

Stephen supports Google's largest clients across EMEA to improve product performance and drive mobile transformational change. He provides product and business advisory services, creates mobile thought leadership, and facilitates design sprints for clients re-thinking products and business models. Before Google, Stephen provided interim management for many global brands and verticals, leading mobile and multi-channel transformation programmes for Avis Budget Group, Bupa, BBC Worldwide, etc.

Maria Bobrowska has led numerous mobile initiatives related to improving in destination experience across TUI Group portfolio of hotels. She is also responsible for scope definition and roll out of specific apps for the Group. Her main objective is to ensure the adequate mobile proposition is in place across Group Portfolio to ease, satisfy and anticipate customers’ needs. At the same time she is an advocate of mobile change across the business.

Stuart McMillan has a wide range of experience in all aspects of ecommerce, from design, to content production; from managing high availability infrastructure to user experience testing. He has shown through his many digital successes that he can manage teams to deliver the above, as well as other areas such as development testing and PCI compliance. His particular interests are page performance, conversion rate optimisation, usability, responsive web design, customer experience and order fulfilment. Stuart will be sharing tactical tips to support you with your transition to responsive.

Kristina brings 5.5 years of mobile experience to her role as Product Manager, Mobile Apps at Zalando Technology, where she focuses on innovation and strategy in the mobile app space. Besides working on the product site, her passion for driving the mobile mindset within Zalando’s various departments makes her a true Mobile First evangelist. Before joining Zalando, Kristina worked as Mobile Consultant and Account Manager for iconmobile Group and Aperto Move, building up mobile strategies and creating innovative mobile solutions for major clients in the retail, relevision, NGO and automotive industries. Kristina holds a M.Sc. in Business Administration.

Over the last 15 years, Alex has acquired a broad portfolio of digital skills within multichannel environments. From online marketing to full scale e-commerce re-platforming, he’s made great customer experiences a personal priority and a reality. In his current role, Alex is responsible for owning and delivering the change for Waitrose's Digital Channels, end-to-end, for both Online Grocery and their Direct Services (Cellar, Florist, Gifts, Pet, Garden). Alex is a true multichannel evangelist within the wider business.

Daniel Bobroff’s main focus at ASOS is to search for opportunities to partner, support and invest in promising fashion technology companies. He is looking to surface ideas that disrupt the old ways of doing things, business models that can scale profitably and technology that is incredibly powerful yet beautifully simple. This is why he is perfectly placed to talk about tactics to help you adapt to future digital disruptions.

At B&Q, Mike Durbridge is accountable for defining the customer led operating strategy of the business, covering digital channels, retail and contact centre technology. His customer-mission focused strategy is not just about increasing conversion on mobile and tablet. It is also about enabling mobile elements to compliment the physical environment to aid footfall, conversion, and AOV. He will be reflecting on his current efforts to attribute sales across all B&Q channels.

Phil Ward leads the digital experience and development road map of carphonewarehouse.com across tablet, mobile, and desktop; making him accountable of a team of 23 and budget of £14m. Having successfully completed Carphone Warehouse’s multichannel customer journey identification project, Phil is currently experimenting with a number of ways to exploit the capabilities of smartphones. He will be uncovering his strategy to leverage mobile in-store data to personalise the experience.

As Senior Product Owner in Sainsbury's Retail & Operations technology team, Joel and his team define and deliver the strategic technology roadmap for our 1,200 stores. From his experience digitalising the Sainsbury’s store network, Joel will be giving tactical tips in this in-depth session.

Responsible for leading Ryanair’s digital experience transformation and overseeing the roll out of platform & product strategy across all digital channels. Currently leading a multi-disciplinary team spread across Product Development, UX, UI, CRO & Research/Usability. A creative problem solver and strategic thinker with over 10 years of experience in the field with the majority of time spent in digital marketing, brand advertising and conversion performance. Ryanair is Europe’s favourite airline, operating more than 1,600 daily flights from 73 bases, connecting 194 destinations in 31 countries and operating a fleet of more than 300 new Boeing 737-800 aircraft.

Stephen’s passion for delivering excellent customer experience spans all stages of the customer lifecycle and across all channels. Particular interests focus on aligning organisations to deliver excellent customer experience and enabling teams to utilise accurate data to continuously improve. Following on from his role in charge of Analytics and Optimisation for Majestic Wine Group, Stephen is currently delivering digital transformation within customer facing Financial services. Stephen will be discussing the mobile consumer and how retailers can deliver valuable App experiences with particular reference to the upcoming Data Protection Regulation.

The way communications is changing the world is one of the most significant forces of our time. At BT they believe the business they’re in is transforming the future for the better. James joined BT a year ago, where he heads up a team of 10 covering all aspects of eCommerce; Mobile, CRM/Data, Social & Digital Marketing. James will be leading this roundtable to answer the on-going m.sites vs. mobile apps debate.

Reuben Ariyaratnam is responsible for defining and managing digital research and analysis at QVC. His aim is to create data driven insights about visitor behaviour from traffic patterns, order volume, conversion funnel, navigation behaviour, pathing, and product selection. This wealth of insight from over 1 million active customers across channels, including QVC's unique tablet engagement, is why Reuben will be delving into multi-device personalisation to provide you with actionable takeaways.

Kelly is responsible for the Retail Customer Experience at Virgin Media. Over 11 years Kelly and her team have completely transformed the way that the company handles customer interactions. Kelly believes that building a great retail experience comes from delivering a first class service at each and every touch point. Kelly was responsible for developing a ‘Retail Sales Application’ used by all 500 staff across Virgin’s network of 80 stores; accessed via an iPad. The application takes the customer on a journey, facilitating a conversation, understanding their needs, recommending the most appropriate solutions then linking to Virgin’s online systems to directly process the sale. It powers a lead management and analytical database, providing Virgin with a clear insight into each stage of Customer Interaction. Kelly will be using her vast experience to deliberate how to revolutionise the consumers; mCommerce experience.

Kelly Kowal has a strong background in internet marketing and ecommerce, with her experience spanning over 12 years. She joined farfetch.com in Nov 2010 to build and run all digital marketing initiatives including customer acquisition, customer retention and customer engagement. Within her role, she is also leading the international growth and development strategy overseeing international expansion and localisation.

Rob has 20 years experience in eCommerce, direct marketing and branding in industries including Retail, Entertainment, Media, Publishing and Motoring. He offers a unique blend of performance based marketing and brand development skills with a strong focus on growth and ROI. Rob and his team are currently running 2 mobile sites, 1 responsive and 1 m.dot, to test which is the best performer. He will be sharing these insights and more during this interactive panel.

Ted was previously the UK country manager Become, a price comparison company, who were just acquired by Connexity. Ted has significant experience within affiliate marketing and is now the Global Head of Partnerships for Fruugo, which is growing at a phenomenal rate (200%+ YoY), working from their Germany office. Fruugo’s investors include Lord Stuart Rose and many other notable leaders in the retail and e-commerce space.

As the head of the eCommerce and Mobile Product Development Area, I am responsible for managing all eCommerce projects, supporting and optimizing the main KPIs in our most important company brands, Radisson Blu and Park Inn by Radisson (among others) going beyond the obvious while focusing our attention on the core components of our business according to the 4D Strategy: Develop Talent, Delight Guests, Drive Business & Deliver Results. Leading the Carlson Rezidor digital transformation and making the business strategy as a reference in the hospitality industry.

As the e and mCommerce Director, Marion Bauer is responsible for 50% of Vueling Airlines company income. Within her broad remit, Marion leads the digital developments for web and mobile, as well as being responsible for the online marketing strategy. Marion will share her varied experience. Marion will share her interesting experience during this deep dive panel.

Phillippa Green is the Multichannel Development Manager at GO Outdoors the market leading and fastest growing Outdoor equipment and clothing retailer with over 10 years experience in eCommerce. GO Outdoors successfully relaunched their mobile site in 2015 which not only improved the customer journey but improved the commercial performance of the mobile site, seeing conversion increases sustained from the first month. 

With a background in digital transformation and bereavement support , Suraj massively cares for the well-being of Heathrow's passengers. By using digital to help alleviate travel-related anxieties, it paves the way for customers to feel safe, calm and inevitably transact more with Heathrow. Key to the recent relaunch of the mobile-responsive heathrow.com and enhanced mobile app, coupled with emerging technologies (we're talking push notifications, indoor navigation, beacons, digital wallets and wearables), Suraj ensures a rich experience to that individual passenger, tailored to where they are and what they are doing, right now.

Craig runs the popular blog retail-innovation.com and regularly speaks at events on the subject. Craig has recently left M&S where he was famous for putting all the digital in store which included assisted-selling tablets, self-service kiosks and digital signage. More recently, Craig was one of the main delivery leads of the £180m multichannel re-platform programme of M&S.com.

Guido has been Chief Technology Officer at Spreadshirt since 2013. Comprehensive experience in the IT sector garnered in several management positions at various leading international companies such as DaimlerChrysler, SAP and Hasso-Plattner-Institute is what Guido brings to Spreadshirt. At Spreadshirt, Guido is responsible for all operational and staff-related matters of several IT departments ranging from IT service to development. Thanks to his expertise, he guarantees the failure-free operation of our platform as well as its continuous growth by means of optimisation and further development. He will be sharing his top tips during this deep dive session.

Bernard Marr is a best-selling business author, keynote speaker and consultant in big data, analytics and enterprise performance. As the founder and CEO of the Advanced Performance Institute he is one of the world’s most highly respected thought leaders anywhere when it comes to data in business. He regularly advises companies and government organisations on how to improve their performance and gain better insights from their data. Bernard is a frequent contributor to the World Economic Forum, writes for Forbes, is recognised by the CEO Journal as one of today’s leading business brains and by LinkedIn as one of the World’s top 50 business influencers.

Andrew has been involved in digital commerce for over 12 years and has a unique insight into the development of digital retail, changing consumer trends and the challenges that incorporating a digital offering into a more traditional retail or commercial proposition presents.

Projects have included developing cross border B2B and B2C channels; helping brands get a better understanding of their customers and advising boards on investing and developing digital operations & propositions.

Bruce has recently joined Teradata tasked with supporting clients in implementing and making the most of mobile push and will be sharing information on Teradata’s study on mobile push usage in the top 50 retailer apps.
Prior to Teradata Bruce worked in the Digital Banking Team at TSB focusing on email marketing and for Brainstorm Mobile Solutions, a provider of multi-channel mobile engagement solutions to clients worldwide.

Tim Paterson, Head of Retail at Urban Airship, specialises in helping retail brands establish long-term mobile strategies that are built on the preferences and behaviours of the individual consumer, rather than just a one-way advertising channel. His background in knowledge management, marketing automation and multi-channel analytics, across both startups and global companies, offers a broad base of insights and over 12 years of experience for clients to leverage. Prior to Urban Airship, Tim served in senior roles at Workshare, HP’s Autonomy and Ad.IQ. He holds a Bachelor of Science degree, with honors, in Psychology from the University of Newcastle-upon-Tyne.