Raul Álvarez Barrera

Director, E-Commerce & Mobile Product Development
The Carlson Rezidor Hotel Group

As the head of the eCommerce and Mobile Product Development Area, I am responsible for managing all eCommerce projects, supporting and optimizing the main KPIs in our most important company brands, Radisson Blu and Park Inn by Radisson (among others) going beyond the obvious while focusing our attention on the core components of our business according to the 4D Strategy: Develop Talent, Delight Guests, Drive Business & Deliver Results. Leading the Carlson Rezidor digital transformation and making the business strategy as a reference in the hospitality industry.

Check out the incredible speaker line-up to see who will be joining Raul Álvarez.

Download The Latest Agenda

Mobile Shopping Europe - Day 1

Tuesday, August 2nd, 2016

11:10 PANEL- How can you future-proof your digital strategy to manage the constant stream of new, mobile, capabilities?

Insight and predictions on mobile devices coming to market - Phablets, Wearables, etc
Insight and predictions on mobile capabilities coming to market - geolocation, beacon, NFC, Biometric Auth
Has mobile solved the omnichannel challenge? Point of Sale and online.
Has responsive UX delivered what was promised?
Has contactless delivered what was promised?
Discover actionable steps to prepare for future mobile development