Mobile Shopping Europe 2016 (past event)
03 - 04 February, 2016
44 (0) 207 368 9894
Israel Obinyan
Director
Barclays
Check out the incredible speaker line-up to see who will be joining Israel.
Download The Latest AgendaMobile Shopping Europe - Day 2
Friday, September 2nd, 2016
09:40 INTERVIEW - Forget the 5 year plan: how can you create an agile mobile strategy that can be rapidly adapted to react to new disruptive trends?
- What does ever-evolving mobile disruption mean for your current internal capabilities?
- What is the role of innovation labs/centres of excellence?
- Tactics to overcome backlogged roadmaps, struggling legacy systems, and balancing day-to-day with innovation
- How to orchestrate enough open architecture to plan further than 12 months – without knowing what’s coming next
- Crafting an agile strategy to deliver a relevant and valuable 360-degree brand experience that responds quickly to market disruptions