Stuart McMillan

Deputy Head of E-Commerce
Schuh

Stuart McMillan has a wide range of experience in all aspects of ecommerce, from design, to content production; from managing high availability infrastructure to user experience testing. He has shown through his many digital successes that he can manage teams to deliver the above, as well as other areas such as development testing and PCI compliance. His particular interests are page performance, conversion rate optimisation, usability, responsive web design, customer experience and order fulfilment. Stuart will be sharing tactical tips to support you with your transition to responsive.

Check out the incredible speaker line-up to see who will be joining Stuart.

Download The Latest Agenda

Mobile Shopping Europe - Day 1

Tuesday, August 2nd, 2016

16:10 SYNERGY WORKSHOP - Busting the ‘responsive’ myths: how to avoid the pain points experienced by retailers who have completed their responsive site

Practical steps to help you migrate your site pages to a responsive framework efficiently
Incremental build vs. entire site re-build: evaluating the selection criteria
Pre-empting where responsive will effect your other processes i.e. merchandising & SEO, to create a dynamic action plan
The good, the bad and the ugly: candid feedback on consultancy and technology partners
Going responsive? Avoid the headache by discovering lessons learnt and tactics for a smooth transition

(Requires registration. Restricted to 15)

Mobile Shopping Europe - Day 2

Friday, September 2nd, 2016

15:10 FIRE-SIDE INTERACTIVE - Revolutionising the consumers’ mCommerce experience: what are the critical next steps for retailers?

How to overcome the divide between your consumer’s mobile expectations and the reality of what retail can offer – how will this balance change over time?

Placing digital at the heart of the modern retail shopping experience: how can your operational ability evolve to support this ethos?

What are the technology limitations holding mCommerce innovation back?

Should retailers be building for a ‘connected everything’ world or is it too soon to justify the required investments?